38K For A Taurus?

Published on March 2, 2009 in SUAR by taro. Closed

As long as were talking cars, just saw news that the revived Ford Taurus name (Ford Five Hundred I guess didn’t generate enough sales) will be getting a SHO version that is going to sell for 37,900. Almost $40K for a Taurus?! Yes it’s twin turbo AWD, but still…. I don’t think STi’s will have to worry.

3 Responses to “38K For A Taurus?”

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  • risu
    March 3, 2009 at 12:35 pm

    What the heck market do they expect to compete in with that? They should expend the technology on a sport-compact or the Mustang. They have SVT versions of the EDM Focus and EDM Fiesta on the other side of the pond – they should bring those here! Oh yeah, I forgot: “Americans hate hatchbacks and wagons, only sedans sell here.”

  • root
    March 4, 2009 at 9:36 am

    Not even a Yamaha engine, don’t think Yamaha is known for boosted engines. High rev norm aspirated is where they’re at, not American style.

  • risu
    March 15, 2009 at 1:19 pm

    Well, the Yamaha engine that “ended up” in the Taurus SHO was originally ordered by Ford for a mid-engined sport coupe that never materilaized, to compete with the Pontiac Fiero GT, Toyota MR2 turbo, and the proposed Nissan MID4. That market segment collapsed, and Ford was left with a bunch of engines, so with a new bell housing they adapted it into the Taurus. If you do a websearch, you can find a few pictures of the Ford sport coupe – there was a test mule built on a Escort EXP unibody, and a concept body model or two. I forget what the heck it was supposed to be called.

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