Beer Is Good – Suntory Fukumi no Zeitaku

From the internet, this Suntory 100% malt beer appears to be a Japan 7-11 exclusive. The name, Fukumi no Zeitaku means literally “depth of extravagance”, intending to convey the over-the-top rich experience of flavor the drinker is supposed to encounter with this beer. Of course, as has been shown in the past, the best intentions and best technique and best ingredients can still yield a marginal product. I wouldn’t say in this instance the product is sub-par, but it is really just average. On first taste, there is a sweet that hits you – not quite the painful sweet of like the gnasty Sapporo Fuyumonogatari “Winter Tale” beers, but a sweet nonetheless. I’m thinking this is an unattenuated sweet and not a hop sweet. There is a decent amount of hops, as the bitter in the finish is evident, but the sweet really seems like a sugar sweet, indicating unmetabolized sugars from the strong decoction. That’s strong, considering the yeast managed to hit 6.5% ABV and still had sugar leftover when they died. Considering the little yeasty beasties went whole hog on the sugars, it is surprising that the carbonation level is so low. The 100% malt part is borne out in the rich malt flavor that overtakes the sweet through the middle and finish, with that hop bitter co-mingling at the end. It’s a bit of a shame that the initial taste is rank, since the finish is so nice. It’s tantamount to going from homeless smell to frying bacon.

Give it a Chance

6.5% ABV

238-yen

Available at 7-11 convenience stores in Japan only

Two-and-a-half out of four malted monkeys

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